Profile picture · 400 × 400
Profile picture · 400 × 400 (1:1).
Personal banner · 1584 × 396
Personal profile banner · 1584 × 396 (4:1). Blueprint sized to match the visual scale of the other platforms; bleeds off the top + bottom.
Company banner · 1128 × 191
Company page banner · 1128 × 191 (~5.9:1). Logo + blueprint sized for visual parity with the other formats; the blueprint extends past the visible band on top and bottom.
Profile picture · 400 × 400
Profile picture · 400 × 400 (1:1). Displays at 170 px desktop / 128 px mobile.
Cover photo · 1640 × 624
Cover photo · 1640 × 624. Centre-safe; the edges crop on mobile.
Profile picture · 400 × 400
Profile picture · 400 × 400 (1:1). Cropped to a circle on display.
Header · 1500 × 500
Header · 1500 × 500 (3:1).
Profile picture · 400 × 400
Profile picture · 400 × 400 (1:1). Cropped to a circle on display.
Feed post · 1080 × 1080
Feed post · 1080 × 1080 (1:1). The square is the canonical feed asset; Story / Reel covers use 1080 × 1920 (9:16).